AI in Gaming, writing a brag document, building SDR/BDR teams and taxing robots
The dream of success < reality of feedback.
Good morning
Recently, a German court ruled that robots must rest on Sundays, based on a “principle which was first decreed more than 1,700 years ago by the Roman emperor Constantine the Great.”
Meanwhile, I just closed my first investment in a robotic-first company (TBA).
In today's edition, among other things:
AI in Gaming (trends and tools)
Writing a brag document
How to build an SDR / BDR function
Dysfunctions of a Team
How AI will reinvent Marketing
Ideal Customer Profile (ICP): The North Star for Startups
The Stupidity of a Robot Tax
The pragmatist’s playbook for skills-based hiring
Questions to Ask Founders Before Investing
Onwards!
AI in Gaming
With all the daily news around AI, somehow the gaming industry is very frequently overlooked, but the AI-related impact is huge across the industry and across the gaming production process. Via Synaptic:
Multiple game developer use-cases for Gen AI
Storyline & content: Ludo AI generates a variety of game concepts on the basis of keyword prompts, and further develops and refines the selected concept.
3D Asset Generation: Luma AI enables the creation of 3D assets and interactive scenes using an iPhone or through the web.
Sound Effects: ElevenLabs generates sound effects for video games from a text description.
Motion graphics: Move AI brings realistic human motion to animated characters by using 2D videos to capture motion data for 3D characters.
Game testing: Agentic deploys AI agents as live players of video games to identify issues in gameplay.
Alongside assisting developers, AI is also being used as a gamemaster in character-based games like AI Dungeon, The Fortuna, and Gandalf by Lakera, fully directing the game's progression and interactions.
Some tools that have strong developer traction across gaming production:
Of course, the whole process is already being supported by AI features by incumbent players and new entrants:
This leads us to an interesting future outlook with a lot of top and bottom-line upside and come interesting challenges, especially around fair use, UGC and copyrights:
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